- Highlight the text you want to animate.
- Go to ribbon to Animations tab.
- Click Add Animation.
- Choose an animation you like the most.
- Click Animation Pane.
- Menu appears with one animation highlighted.
- Right click and choose Effect options.
- New window pops out. The is an Animate text option. Change it to By letter.
- Set it to more than 30% for better effect.
Tip: You can also choose By word animation.